MOVEMBER – MEN’S MENTAL HEALTH AWARENESS OUR STORY -MOVEMBER THROUGH THE YEARS From 30 Mo Bros in 2003 to over 6 million Mo Bros and Mo Sisters to date. Take a walk through Movember history. 2003 Two mates (Travis Garone and Luke Slattery) meet up for a quiet beer in Melbourne, Australia, and the idea that sparked Movember is born. The moustache had all but disappeared from fashion trends. Could they bring it back? They found 30 guys willing to take up the challenge. Movember’s Origin Story: A Hairy Tale Participating countries: Australia 30 Mo Bros $0 raised 2004 Inspired by Mo’s ability to generate a conversation, the crew decides to take things to the next level. Adam Garone steps up to register for Movember and create a website. Justin Coghlan (JC) comes on board to kickstart things in Queensland. Funds raised go to the Prostate Cancer Foundation of Australia (PCFA). At the time, that first Movember cheque was the largest single donation the PCFA had ever received Participating countries: Australia 480 Mo Bros and Mo Sisters since 2003 NZD $57,618 raised since 2003 6 men’s health projects funded since 2003 2005 Movember returns for another year and the Mo starts to gain some serious momentum in Australia. Funds raised go to the PCFA who come on board as Movember’s first official men’s health partner Participating countries: Australia 9,795 Mo Bros and Mo Sisters since 2003 NZD $1,297,008 raised since 2003 6 men’s health projects funded since 2003 2006 Movember receives official Australian charity status. beyondblue becomes Movember’s second men’s health partner in Australia. Movember officially launches in New Zealand in partnership with the Prostate Cancer Foundation of NZ. Participating countries: Australia and New Zealand 65,924 Mo Bros and Mo Sisters since 2003 NZD $11,968,771 raised since 2003 29 men’s health projects funded since 2003 2007 Movember officially launches in the US in partnership with Prostate Cancer Foundation, in Canada with Prostate Cancer Canada, in the UK with The Prostate Cancer Charity and in Spain with FEFOC. The Movember Board is formally established. Participating countries: Australia, Canada, New Zealand, Spain, UK and USA 200,095 Mo Bros and Mo Sisters since 2003 NZD $36,542,467 raised since 2003 73 men’s health projects funded since 2008 Movember Ireland is officially launched in partnership with the Irish Cancer Society. The Cancer Society of NZ and Mental Health Foundation of NZ become New Zealand’s men’s health partners. Participating countries: Australia, Canada, Ireland, New Zealand, Spain, UK and USA 373,530 Mo Bros and Mo Sisters since 2003 NZD $72,603,744 raised since 2003 152 men’s health projects funded since 200 2009 Movember USA obtains official charity status and a second men’s health partner is added – the LIVESTRONG Foundation. Through Movember funding, the University of Michigan Comprehensive Cancer Center made a significant research breakthrough identifying that there are 25+ different kinds of prostate cancer. Participating countries: Australia, Canada, Ireland, New Zealand, Spain, UK and USA 629,252 Mo Bros and Mo Sisters since 2003 NZD $128,294,965 raised since 2003 254 men’s health projects funded since 2003 2010 Movember officially launches campaigns in South Africa in partnership with CANSA (Cancer Association of South Africa) and in Finland, the Netherlands and the Czech Republic. Movember launches its first directly funded project – the Global Action Plan, created to accelerate prostate cancer research outcomes through global collaboration. Participating countries: Australia, Canada, Czech Republic, Finland, Ireland, Netherlands, New Zealand, South Africa, Spain, UK and USA 1,077,060 Mo Bros and Mo Sisters since 2003 NZD $220,532,226 raised since 2003 352 men’s health projects funded since 2003 2011 Movember officially launches campaigns in Belgium, Denmark and Norway, and obtains official charity status in Canada, England, Wales and Scotland. Movember is ranked in the top 100 best NGOs (charity) in the world by the Global Journal based on three key main criteria: impact, innovation and sustainability. Through Movember funding, the world’s first Prostate Cancer Genome Mapping Project is completed, expanding the understanding of how prostate cancer work. Participating countries: Australia, Belgium, Canada, Czech Republic, Denmark, Finland, Ireland, Netherlands, New Zealand, Norway, South Africa, Spain, UK and USA 1,931,348 Mo Bros and Mo Sisters since 2003 NZD $380,055,750 raised since 2003 511 men’s health projects funded since 2003 2012 Movember officially launches campaigns in Austria, France, Germany, Hong Kong, Singapore, Sweden, and Switzerland. Movember is again ranked in the top 100 best NGOs (charities) in the world by the Global Journal based on three key main criteria: impact, innovation, and sustainability. To put that in context, there are an estimated 5 million NGOs around the world. Participating countries: Australia, Austria, Belgium, Canada, Czech Republic, Denmark, Finland, France, Hong Kong, Germany, Ireland, Netherlands, New Zealand, Norway, Singapore, South Africa, Spain, Sweden, Switzerland, UK and the USA 3,058,500 Mo Bros and Mo Sisters since 2003 NZD $556,164,073 raised since 2003 581 men’s health projects funded since 2003 2013 Movember is awarded the Social Force of the Year award from GQ Australia magazine. Participating countries: Australia, Austria, Belgium, Canada, Czech Republic, Denmark, Finland, France, Hong Kong, Germany, Ireland, Netherlands, New Zealand, Norway, Singapore, South Africa, Spain, Sweden, Switzerland, UK and USA 4,027,688 Mo Bros and Mo Sisters since 2003 NZD $709 million raised since 2003 770 men’s health projects funded since 2003 2014 Movember was ranked 72nd out of the top 500 NGOs (non-governmental organizations) in the world Participating countries: Australia, Austria, Belgium, Canada, Czech Republic, Denmark, Finland, France, Hong Kong, Germany, Ireland, Netherlands, New Zealand, Norway, Singapore, South Africa, Spain, Sweden, Switzerland, UK and USA 4,746,905 Mo Bros and Mo Sisters since 2003 NZD $825 million raised since 2003 832 men’s health projects funded since 2003 2015 NGO Advisor ranks  Movember as 55th in the top 500 NGOs around the world. The 2015 Innovation Index names Movember the most innovative not-for-profit organization in Australia. Movember becomes the first charity to receive cult brand status from The Gathering. Participating countries: Australia, Austria, Belgium, Canada, Czech Republic, Denmark, Finland, France, Hong Kong, Germany, Ireland, Netherlands, New Zealand, Norway, Singapore, South Africa, Spain, Sweden, Switzerland, UK and the USA 5,232,625 Mo Bros and Mo Sisters since 2003 NZD $919 million